Why Domain Authority Alone Cost Me a Fortune - How Journalist-Cited Research Became the Better Way to Vet Agencies

https://atavi.com/share/xnddntz15gnn4

I used to hire agencies the easy way: look at their Domain Authority score, check a few backlinks, and sign the contract. That approach saved time. It also cost us months of wasted budget, inflated reports, and a launch that never moved the needle