Search is shifting from blue links to conversational AI. Users now bypass...

https://sierra-wiki.win/index.php/The_Death_of_the_Ten_Blue_Links:_How_Backlinks_Evolve_in_the_Age_of_AEO

Search is shifting from blue links to conversational AI. Users now bypass traditional results by asking ChatGPT or Gemini direct questions to get immediate answers. To stay relevant, SEO teams must embrace Answer Engine Optimization