Programmatic advertising automates media buying in digital marketing, using data signals to optimize targeting

https://pr.portlandtribune.com/article/EverConvert-Expands-Social-Media-Marketing-Services-for-Law-Firms-as-Client-Research-Shifts-Online/6a15dcf4ea503b0002e15314

Programmatic advertising automates media buying in digital marketing, using data signals to optimize targeting, placements, and bid strategies.