Most "AI SEO" firms in Europe are just repackaging basic prompt engineering, but a few are actually moving the needle. I spent weeks vetting agencies that genuinely know how to optimize for Google AI Overviews rather than just chasing keywords
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Everyone talks about AI SEO, but most of it is just fluff. I’ve been tracking European agencies that actually deliver. Look at the numbers: A1 Digital saw a 400% YoY traffic spike, while The Clermont Hotel boosted revenue by 273% using these exact tactics