local SEO signals

https://theleadvaluecalculationdaily.novacrestiq.com/posts/how-lead-value-calculation-transforms-seo-roi-in-south-africa

Local SEO signals are the digital clues that search engines use to determine whether a business is relevant to someone looking nearby. Things like a consistent NAP across directories, positive reviews, and localized content all help Google trust your location. It's not just about keywords anymore — it's about showing you belong in that specific neighborhood.