Europe’s new wave of SEO founders are builder-operators who trade hollow...

https://www.bokkmarking-signs.win/forget-the-agency-pitch-across-europe-engineering-led-founders-are-building

Europe’s new wave of SEO founders are builder-operators who trade hollow strategy for proprietary tools. They treat content like original research. For clients, this changes the calculus: stop buying agency retainers and start hiring for the engine.